ProduceData (Inteligencia de Mercado)

Services redefined

This redefinition represents a paradigm shift in how exotic fruit exporters access and use market intelligence, transforming it from a generic and costly service to a specialized, accessible tool with a high impact on business profitability.

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Scraper de precios

Automatic data capture and cleaning

Web scraping + APIs for wholesale markets, online supermarkets, and e-commerce.

Automatic normalization (€/kg).

Outlier detection (e.g., unrealistic prices or temporary promotions).

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Price and demand forecasting

Dynamic Margin Adjustment (Machine Learning)

The model learns the actual margin by fruit, channel, and country.

It considers channel type, packaging, and certification (organic vs. conventional).

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Practical application

Delivering insights to the exporter/importer

Natural language reports.

Power BI-style interactive dashboard.

Push alerts in case of market fluctuations.

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The Evolution of Market Intelligence

ProduceData has radically redefined the concept of market intelligence for the exotic fruit export sector by integrating advanced technology, sector specialization, and a contextualized approach to the specific needs of Latin American exporters.

Specialized segmentation

ProduceData abandons the generic approach of traditional platforms to focus exclusively on tropical and exotic fruits (Hass avocado, mango, gulupa, cape gooseberry, pitaya, among others) and its priority target markets in Europe (Spain, Germany, the Netherlands, France, and the United Kingdom).

Deep understanding of local dynamics

The platform incorporates variables specific to the Latin American context, considering aspects such as harvest seasons, export logistics, and phytosanitary requirements that directly impact prices and competitiveness.

Specialized data curation

While other platforms offer generic commodity data, ProduceData provides curated and contextualized information for each type of fruit, including specific varieties and quality standards required by each market.

Specialized algorithms

ProduceData uses machine learning models specifically trained for exotic fruits, with 92% accuracy in 30-, 60-, and 90-day price predictions.

Natural language processing

The system analyzes consumer trends on European social media and media, promptly detecting changes in preferences and emerging demands for smoothies, desserts, and healthy products.

Advanced web scraping

The platform automatically monitors more than 150 data sources in real time, including European wholesalers, retail chains, and e-commerce.

Design for Latin American realities

ProduceData offers affordable prices tailored to the purchasing power of Latin American exporters. The support team understands the specifics of the Latin American export sector, offering relevant and contextualized advice. Designed specifically for exporters, it does not require advanced technical training.

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