Every fruit, pulp or snack sold through FoodsMas can tell its story: who produced it, how it was grown, where it was packed and under which conditions it traveled to international markets. Our Traceability module digitalizes that story and turns it into value for producers, exporters, importers and retailers.
Traceability is no longer optional. Buyers, retailers and consumers demand visibility from farm to shelf — especially for high-value exotic products.
Trust & transparency
Each step of the chain is recorded, creating a shared source of truth between growers, exporters, traders, importers and retailers.
Compliance & certifications
Structured records support audits, quality and food safety certifications, and regulatory requirements in Europe, North America and the Middle East.
Brand & marketing value
Traceable products stand out on shelf and in B2B negotiations, enabling origin stories, sustainability claims and consumer engagement campaigns.
How Traceability by FoodsMas works
From farm to pallet, each lot travels with a digital record that can be inspected by buyers and, when relevant, shared with consumers through a QR code.
Step 1
Digital data capture
For each campaign and lot we capture data from field, packing and export: farms, producers, certifications, field activities, grading, packing, quality checks, documents and photos.
Step 2
Digital Product Passport & QR
Each lot, pallet or case can be linked to a unique FoodsMas Digital Product Passport, accessible through a QR code printed on labels or packaging and connected to the batch in our system.
Step 3
Share story with buyers & consumers
B2B buyers can access full lot information via secure views, while consumers can scan the same QR to see a simplified story with origin, nutrition, recipes and sustainability highlights.
FoodsMas Digital Product Passport
The FoodsMas Product Passport bundles all relevant information about a lot into one digital space that can be adapted to each stakeholder.
Health & recipes – nutrition, suggested uses and recipes inspired by Latin American cuisine.
Sustainability – environmental and social practices, with room for impact metrics when available.
Feedback – optional surveys for buyers and consumers to rate quality and experience.
Benefits for every actor in the chain
Producers & exporters
Clear proof of origin, practices and quality for each lot.
Competitive differentiation when approaching new buyers and markets.
Organized data and documents in one digital space connected to FoodsMas orders.
Importers & distributors
Visibility from farm to airport or port of destination.
Lower risk of disputes or claims thanks to verifiable data and photos.
Stories and sustainability content to share with their own clients and channels.
Retailers & brands
Use the QR and Product Passport behind private labels or own brands.
Dynamic content for in-store activations, e-commerce and social media.
Higher loyalty from consumers who value transparency and impact.
Consumers
Scan a QR in seconds to access origin, story and health benefits.
Leave feedback and participate in promotions connected to specific lots.
Digital modules powering FoodsMas traceability
We are building an integrated ecosystem that combines operations, data, marketing and future finance around each shipment.
Field & packing data capture – forms, photos, sensor readings and documents linked to lots.
Quality verification – option to incorporate AI-assisted defect detection at box or unit level.
Central operations dashboard – follow shipments, documentation and exceptions by buyer, product and season.
Sustainability insights – waste, efficiency and environmental indicators when data is available.
Marketing layer – dynamic QR experiences that can be tailored per market, customer or campaign.
Future finance integration – connect traceability and documentation with credit, insurance and payment solutions.
Use cases for Traceability by FoodsMas
Seasonal fresh fruit campaigns
Each pallet of baby mango, sugar mango or other seasonal exotics can travel with a Product Passport, allowing importers and retailers to promote traceable campaigns in their markets.
Industrial pulps & ingredients
Lots of pasteurized or IQF pulp used by juice, ice cream or RTD manufacturers can be traced back to farms and campaigns, helping R&D and QA teams manage risk and origin claims.
Private label & branded lines
Retail chains and brands can build “traceable exotic” ranges where their own labels are powered by FoodsMas traceability and QR experiences, without changing their current packaging suppliers.
How to start with Traceability by FoodsMas
1. Diagnostic
We review your current chain — field, packing and export — and map what data is already available and what needs to be captured.
2. Design the flow
We define what is recorded, when and with which tools (forms, QR, photos, integrations), and how it will be presented to buyers and consumers.
3. Pilot implementation
We start with one or two flagship products or customers, test the process across a season and adjust based on operational feedback.
4. Scale up
Once the model is validated, we extend it to more producers, buyers, destinations and categories within the FoodsMas marketplace.
Ready to make your products traceable with FoodsMas?
If you are a producer, exporter, importer or retailer and want your fruits, pulps or snacks to travel the world with visible traceability, let’s design a Traceability by FoodsMas program tailored to your chain.